Stop starting again.
Just start.

The 8 week starting blocks for women who already know what to do but just can't seem to start doing it. This isn't about overhauling your life or living by a bible of rules. Just the next small step, week by week.

8 weeks · fully guided · pay in full or pay in 3
Let me take a wild guess...

You think you're stuck because you're lazy AF and never have any motivation?

You've started again on Monday. More Mondays than you can count.
The thing is, you know what you need to do. You just can't seem to start doing it.
You show up for everyone else. You're capable, on it, dependable. But not when it comes to your body or your health.
You're done with trying to do it the hard way. You just want structure that's simple and actually works.
The 8 week reset

Meet Reclaim.

There's two ways in. The same foundations but with different levels of hand holding. Pick the one that matches how much support you know you need at this time.

Founding cohort

The first ever Reclaim 8 weeker starts 12th October.

Enrol before then and you'll get a free 1:1 strategy call with me to map out your journey, on top of everything already included. This bonus will only be available for this intake.

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Claim your spot
Starting programme
For the woman who wants to change but doesn't know where to start.
£120 for 8 weeks
or £60 per month
  • Personalised workout programme (home or gym)
  • Video demos for every exercise
  • Calorie & macro targets + meal ideas menu
  • Example meal plan
  • Eating out guides
  • Following the 8 week Reclaim Framework
  • Weekly reflection form + group response video
  • Monthly live call
  • Community WhatsApp group
  • Educational content
  • Group meet-ups + events
  • One-on-one 8 week review call
Most supported
Same foundations but with me in your corner.
£200 for 8 weeks
or £100 per month
  • Everything in Reclaim, plus:
  • Fortnightly personalised check-ins
  • Direct access to me for questions, any time
  • Customised habit tracking — built around you
  • Realistic cardio / step targets
  • Tailored adjustments to your programme

You don't need to be perfect for the 8 weeks. Life is going to life - that's exactly why you've got support behind you the whole way through, not just a plan and off you pop.

Which one's you?

  • Struggling to even get off the starting blocks
  • Needs the foundations built simply without any overwhelm
  • Wants to rebuild habits one at a time, in a way that fits with her life
  • Wants structure she can just follow and get on with
  • Ready to build the foundations that everything else stands on
  • Wants a coach there paying attention, not just the plan to follow
  • Someone there to answer her questions as they come up
  • Extra accountability for when motivation f*cks off (because it will)
  • Real support when life throws you lemons
  • All the foundations of Reclaim, backed by a person (that's me) in her corner
The Reclaim Framework

Every week has a job to do.

Nothing here is random, each week we build on from the last so you don't just lose weight, you learn and grow throughout the 8 weeks.

1
Week 1
Habits
Small, doable changes that actually stick this time
2
Week 2
Movement
Moving your body without it taking over your life
3
Week 3
Plate
Simple nutrition without strict rules or restriction
4
Week 4
Mindset
Changing the narrative that's keeping you stuck
5
Week 5
Consistency
Staying consistent even when life's a sh*t show
6
Week 6
Strength
Building it in the gym and out of it
7
Week 7
Identity
How to become someone who just does this naturally
8
Week 8
Future
Keeping it going long after week 8
Daisy Cumberland
Who's coaching you

Hi, I'm Daisy.

I've been coaching for 10+ years, but at the start I was balls deep in my own binge restrict cycle - bodybuilding competition prep, dieting harder, hating my body more every time. I built Reclaim because I wish someone had handed it to me back then. No bullsh*t, no bible of strict, soul sucking rules, just the next simple step.

I'm not going to tell you to give up wine or skip your kid's birthday cake. I'm going to help you build a routine that supports you through everything that life throws at you.

Don't just take my word for it.

Take theirs...

Reclaim client transformation
"I had a bit of all or nothing mindset - if I had alcohol, I had to drink the full bottle and then eat lots of snacks and vow to start again the next day. I am no longer all or nothing, I try to make good choices whatever the situation, though I don't punish myself for days if I do over indulge. I feel stronger and mentally I feel happier."
— Melanie
Reclaim client transformation
"I feel so much better in myself. Comfortable in my clothes and my skin. Fewer aches and pains, less sluggish. Over the 8 weeks I lost 11lbs, my joint pain is gone, menopause symptoms have reduced and I have so much more energy to run around after my child."
— Kirsty
Reclaim client transformation
"15lbs lost is one of the wins and what comes with that - confidence, clothes fitting better and improved fitness when playing netball. But overall it's my relationship with food, understanding myself more, enjoying meal prepping and feeling confident going back on plan the next day after a day off it. Less food noise, and I'm not binging anymore."
— Clare

Your questions, answered.

Do I need a gym membership? +

To put it simply, no. You can choose from home or gym programming, whatever suits your life the best.

What's the actual difference between Reclaim and Reclaim+? +

Reclaim gives you the full 8 week programme, weekly reflections and a monthly live call. Reclaim+ adds fortnightly personalised check ins, direct access to ask me questions and tailored tweaks along the way - you have me in your corner, not just the structure alone.

Can I pay monthly? +

You can pay in full or split the cost into 3 payments with Klarna at the checkout.

What happens after the 8 weeks end? +

You won't be left hanging after week 8. Most women are ready to take it to the next level at this point and 1:1 coaching is where that happens with closer support and a plan completely built around you. There's also Reshape for ongoing group coaching, if you want to keep going at a group pace. At the end of Reclaim we can chat through options if you'd like to continue.

Is this just another diet plan? +

Hell to the no. We're not working to strict rules and nothing is banned or demonised. You'll have your calories and macros, example meal plans - this flexes with real life.

What if I fall behind or have a bad week? +

That's exactly what the weekly reflections (and fortnightly check ins on Reclaim+) are for. We're here to work through the bad weeks, learn from them and not for them to turn into bad months.. or years.

The next 8 weeks are going to pass anyway.

You might as well spend them building something.